Frequently Asked Questions
Everything you need to know about our free SEO tools and platform
What is the SEO Audit Toolkit?
SEO Audit Toolkit is a free online platform that provides 54 SEO and digital marketing tools covering keyword research, on-page optimisation, backlink analysis, technical SEO diagnostics, YouTube channel optimisation, and WordPress intelligence. Every tool is completely free, fully functional, and accessible without creating an account.
Are all 54 tools genuinely free?
Yes — every single tool on the SEO Audit Toolkit is 100% free with no hidden costs, no premium tiers, and no feature restrictions. There are no trial periods, no paywalls, and no subscription plans. All tools are fully functional for all users at no cost, permanently.
Do I need to create an account to use the tools?
No account is required for any tool on the platform. Simply navigate to the tool you want, enter your data, and receive instant results without providing an email address or creating a profile.
How accurate is the data provided by the tools?
Our tools pull data from publicly available APIs and sources, and results reflect the most current data accessible at the time of each query. Metrics like Domain Authority, Page Authority, and Moz Rank are sourced from Moz's publicly accessible data. All SEO metrics should be used as directional benchmarks rather than absolute values.
Can I use these tools to audit client websites?
Absolutely. SEO professionals and agencies regularly use SEO Audit Toolkit to audit client websites, generate reports, research competitor strategies, and perform technical SEO diagnostics. All tools work on any publicly accessible URL or domain — your own sites, client sites, or competitor sites.
Which tools should I start with as a beginner?
Start with three foundational tools: the Keyword Density Checker to audit your existing content, the Meta Tag Generator to ensure your pages have properly formatted titles and descriptions, and the Google Index Checker to confirm your most important pages are visible in search. These three cover the most immediately impactful on-page SEO foundations.
How do I check if my website is indexed by Google?
Use the Google Index Checker. Enter your URL and click Check. The tool verifies whether that page is currently in Google's index. If it is not indexed, investigate potential causes such as no index tags, robots.txt blocks, or crawl errors.
What is Domain Authority and why does it matter?
Domain Authority (DA) is a Moz metric that predicts how likely a website is to rank in search results, scored from 1 to 100. It correlates strongly with search visibility because it reflects the quality and quantity of backlinks pointing to a domain. Use the Domain Authority Checker to benchmark your site against competitors.
What is the difference between Domain Authority and Page Authority?
Domain Authority evaluates the overall ranking potential of an entire domain, while Page Authority measures the ranking potential of a specific individual page. DA is influenced by the domain's overall backlink profile, while PA is determined by links pointing to that specific page. Both are scored from 1 to 100 by Moz.
Can I use the YouTube tools without a YouTube account?
Yes. All YouTube tools work without connecting or logging into a YouTube account. Simply enter the URL of any public YouTube video or channel and the tool will retrieve the available data immediately.
How does the YouTube Money Calculator work?
The calculator estimates potential earnings based on daily view count, content niche, and estimated audience geography. It produces daily, monthly, and annual earnings ranges using industry CPM benchmarks. Results are shown as ranges to reflect natural variability in advertising rates.
What is keyword density and what is the ideal percentage?
Keyword density is the percentage of times a target keyword appears in content relative to the total word count. Most SEO professionals target around 1%–2% for a primary keyword. The Keyword Density Checker calculates this automatically so you can ensure natural and effective keyword distribution.
What does the Backlink Checker show?
The Backlink Checker retrieves inbound link data for any URL or domain, including the number of backlinks, referring domains, anchor text distribution, and link quality indicators. Use it to audit your own link profile, research competitor links, and identify new link building opportunities.
How does the WordPress Theme Detector work?
The tool analyses the HTML source code and asset paths of a WordPress website. Themes leave identifiable traces such as theme directory names and stylesheet references, allowing the tool to detect the theme name, version, and author.
Why is a robots.txt file important for SEO?
Your robots.txt file tells search engine crawlers which pages and directories they can or cannot access. Proper configuration ensures crawl budget is focused on important pages and prevents private or duplicate content from appearing in search results.
How often should I check my website's SEO metrics?
During an active SEO campaign, check domain authority and backlink metrics monthly. Check index status and technical issues more frequently after updates or migrations. A monthly audit routine using SEO tools is a good baseline.
How do I use the Article Rewriter responsibly?
Use the Article Rewriter as a starting point for content revision. Always review and edit the generated output to ensure it reads naturally, maintains accuracy, and matches your brand voice.
Can I check competitor websites with these tools?
Yes. All tools that accept a URL or domain work on any publicly accessible website, including competitor sites. This allows you to analyse domain authority, backlinks, meta tags, hosting providers, themes, and YouTube statistics.